
WHO WE ARE?
Welcome to Mida, the Italian brand that combines passion and experience in the nails and beauty sector.
The brand name is inspired by the Greek hero gifted with the gift of turning everything he touched into gold, a myth that reflects our aspiration to provide products that bring prestige and beauty to your every creation.
Are you sure that the allegory will become reality, would you like to try it together?

I am Olesia Sviridova, founder and heart of this brand.
Every step of my journey has been dictated by my passion and my constant pursuit of excellence.
After years of experience abroad and in Italy as expert nail technician and mentor in professional training, with so much determination I finally realized a great dream: give life to a brand that not only supports my colleagues, but that simplifies and enhances our creations.
Every day I strive to ensure that this promise is kept.
From the initial concept phase to the final sale, I am personally involved in every single aspect of the brand. Every detail reflects my constant commitment to provide high quality products and services.
I am grateful to be able to share my passion with all of you and I hope that my brand can continue to inspire and support not only me and my colleagues, but also all women trying to achieve their dreams.
With the support of my family and the trust of the people who believe in our work, I am excited to look to the future and see what the path holds for us.
Thanks for choosing us.
MIDA'S OBJECTIVE IS SIMPLE:
satisfy the needs of every professional by creating tailor-made products
for each
occasione.
We value customer feedback and constantly invest in research and development to ensure high quality products e forefront.
Thanks to ours advanced formulas e high quality ingredients you will be able to offer your customers a beauty treatment which will last for over 4 weeks.
We are confident that your customers will be impressed with the durability and effectiveness of our products.
MIDA in fact it is committed not only to satisfy i professionals, but also puts i clients themselves.
For us, the beauty it goes beyond appearance and aesthetics.
It is a source of well-being that makes us more confident, stronger and makes us feel good about ourselves. We believe that taking care of yourself is fundamental to everyone's overall well-being.
This is why we are dedicated to providing products and services that promote feeling good about yourself, because happiness and feeling good are also made up of small things, such as a healthy moment of relaxation for your manicure!
We promote well-being through beauty experiences that regenerate body and soul
Trust us, we are the ideal partner for your success!

occasione.